Saturday, April 24, 2010

Effective Link Building Strategies


1. Require One way links only (no reciprocal links will be accepted)
2. Links should contain the target keyword/keyword phrase (we will supply the target keyword/keyword phrase) as text in the link anchor text hyperlink.
3. Link pages must be permanent and static (not dynamic with query strings)
4. Links must be permanent, static html links
5. Links must be in text, no graphics
6. Links cannot be from framed pages
7. Links cannot be through a JavaScript
8. Links cannot be through a redirect script
9. Links cannot be on Flash sites or pages
10. Links cannot include a rel=nofollow tag
11. No links using any automated techniques or black-grey hat techniques of blog comment spam, referrer spam or ANY other shady tactic.
12. No link exchange programs or web rings such as Linkpartners.com, Backlinks.com, Gotlinks.com, LinksToYou.com etc.
13. Page must not be excluded by robots.txt and the anchor text must not contain the rel=nofollow tag.
14. Linked sites must be in production and active. (Developed and not under construction).
15. One link per domain. All links must be from different Class-C IP addresses
16. Prefer high ranking sites verified by Alexa
17. No sites that require ongoing payments
18. No Scraped content, mirror sites, link schemes and sites overrun with contextual ads, popups, intrusive advertising, etc.
19. No link from: guestbook’s, blogs, classifieds, dynamic inks, link farms, link-exchange programs, forums, directories, articles submission, Free For All websites, hacker, pharmacy, illegal, gambling, pornographic or generally black hat sites.
20. No redirects, JavaScript links, hidden links, Flash sites/pages, or other unethical or black-hat tactics
21. Links must not be labeled, sponsored, links, or ads;
22. Links must be manually submitted ONLY. No use of Automated software (e.g., Zeus, Arelis or others)
23. Links from websites that already link to our site will not be counted.
24. Staggered deployment of the links is required to avoid any penalties. (Max 70 links per month)
25. Must send us weekly updates of links.
26. We reserve the right to cancel any link if not found suitable.
27. Links must be on PR2 + related websites.
28. Link page should be from US/UK English language sites only
29. Link page must already be indexed and cached by Google within last 30 days.
30. Link page must be search engine friendly, i.e. no redirects, cloaking, framed pages, etc
31. Links must be on pages with 25 outbound links at most.
32. Link pages must relate /relevant to topic - lace wigs
33. Links must be in different text combinations.
34. Links must be listed / indexed in corresponding PR SITE and PAGE
35. Links should not be listed, illegal and other offensive websites (spam, ban, or blacklisted).
36. No forums, directories, blog comment submissions, guestbooks or classifieds links.
37. Links should not be posted and or participate web directory or in any commercial link exchange programs/ web rings/ link farms/ exchange programs. i.e linkpartners.com, LinksToYou.com, etc. The old co-op advertising sites are no good as well.
38. No links from .info website domains or cheap domains.

You will need to provide me with the following spreadsheet:
Link site exact URL (clickable hyperlink), Site Name, Site Type, Google Page Rank and IP addres

Search Engine Optimization – Let's get started!

To get an excellent experience for what is required in optimizing a normal commercial or personal website for the search engines then you have to follow these steps.

  • Choose a good & relevant domain name according your industry.

  • Choose a good web hosting company who can deliver good service to you.

  • Keywords Selection - This step is very important for your website. You have to analyze good relevant keyword phrases.

  • Set Up your Meta Tags

  • Set Up your Title Tag

  • Set Up your Meta Description Tag

  • Set Up your Meta Keyword Tag

  • Set Up your heading tags like H1, H2, H3, H4 and etc.

  • Place relevant keywords in your website content.

  • Content should be unique

  • Put keywords in your Alt Tag

  • Put Keywords in your anchor tag.

  • Use Robots.txt file

  • Use sitemap.xml

  • Use ror.xml

  • Validate your HTML code from W3C

  • Java script should be in separate file.